Brand kit

Brand kit
for screenRIG

Logos, wordmarks, the animated mark, app icons, the Agave font, colour codes and typography, with the rules for using them.

Download the logosColour tokens →

01Logos

SVG · PNG · WebP

Logos and wordmarks

The wordmark and the square logomark each come in colour, white and black, as vector masters and ready-made rasters. Take the one that matches your ground.

Download every logo file (ZIP) →

WordmarkDark ground

screenRIG wordmark, amber screen and white RIG

Wordmark, whiteDark photo or fill

screenRIG wordmark in white

Wordmark, blackLight ground

screenRIG wordmark in black

LogomarkAny ground

screenRIG logomark: an amber screen with two white eyes

Logomark, whiteDark ground

screenRIG logomark in white

Logomark, blackLight ground

screenRIG logomark in black

Spell it screenRIG

Lowercase screen, uppercase RIG, one word, in running text and in the wordmark. Case, not colour, separates the two halves, so the name reads the same in one colour.

Pick the master for the ground

Dark grounds take the colour wordmark: amber screen, white RIG. Light grounds take the black master, both halves in ink. Single-colour uses take the white or black master.

Keep the logomark whole

The frame, the sloping inner corner and the two eyes are one unit. The mark carries no text. Place the wordmark beside it, never inside it.

Change nothing

Keep the supplied colours, proportions and drawing. Add no pedestal, sparkle, shadow, gradient, outline or glow, and do not stretch, rotate or recolour either mark.

Use the supplied rasters

The wordmark SVG names Agave but does not embed it. Use the PNG or WebP files, which are trimmed with an even pad, for print, slides and partner pages, and do not re-render the SVG without the font.

Keep it legible

Give each mark room on every side, keep it large enough to read, and put it on a ground it contrasts with. The wordmark stays at the top left of a page and links home.

02Motion

Seven seconds

Animated logo

The logomark wakes up. A scanline powers the screen on and splits into two eyes, the agent looks around, spots the viewer, smiles and settles exactly on the logomark.

Agent eyesPlays once

The screenRIG logomark powering on, its two eyes looking around, then settling
  • Animated SVG: self-contained, plays once and holds; reduced motion shows the static logomark. Download SVG
  • Lottie JSON: vector at any size for web and native apps. Download JSON
  • Startup film, MP4: 1024 by 1024, 60 fps, 7 seconds, silent, on the ground colour. Download MP4
  • Share cut, MP4: 1920 by 1080, 9 seconds: the same film, then the wordmark lands and the agent blinks. For Slack, social, decks and email. Download MP4
  • Transparent WebM: the film with alpha outside the mark, for compositing in video edits. Download WebM

Players paint the ground colour #2A3547 behind the film, and the film uses the same colour, so it sits on a Player screen without a visible square.

03Icons

Every platform

App icons

One icon family for every store and system: the logomark on the amber and slate colours, with no text. Each set follows its platform's conventions, so copy a set in as it is.

Icon family

The screenRIG app icon across web, Android, iOS, macOS, Windows and Linux shapes
Icon sets
PlatformIncludedDownload
Web and browserFavicon SVG and ICO, PNG 16, 32 and 48, Apple touch icons, and standard and maskable 192 and 512 web app icons.Web icons (ZIP)
Android and Android TVAdaptive foreground and background, Android 13 monochrome layer, round and standard launchers from mdpi to xxxhdpi, 512 pixel Google Play artwork and the TV banner.Android icons (ZIP)
iPhone, iPad, macOS and Apple TViOS and iPadOS app icon sets with the 1024 pixel App Store icon, single-size dark and tinted sets, the macOS icon set and ICNS, layered Apple TV icons and top shelf art, and vector layers for Icon Composer.Apple icons (ZIP)
WindowsMulti-size ICO and MSIX logo and tile assets at every scale.Windows icons (ZIP)
Linux and Raspberry PiScalable SVG and PNG 16 to 1024 in the hicolor layout, named ai.screenrig.player.Linux icons (ZIP)

04Colour

Hex and RGB

Colour codes

Twelve colours make the whole palette. The ground is most of any screen, and colour names a state instead of decorating a surface. Amber is the accent.

Download tokens.css →Download tokens.json →

Ground

#2A3547 · rgb(42 53 71)

--ground

Page background. Most of any screen is ground.

Surface

#3D4B5F · rgb(61 75 95)

--surface

Cards, panels and raised rows.

Well

#202A38 · rgb(32 42 56)

--well

Recessed areas: code, terminal output, inputs.

Body text

#D3D8E0 · rgb(211 216 224)

--fg

Body copy. Passes AA on ground and surface.

Bright

#FFFFFF · rgb(255 255 255)

--fg-bright

Headlines and RIG. The loudest thing in a block.

Muted

#9CA3AF · rgb(156 163 175)

--fg-muted

Secondary text and captions, on the ground only.

Brand amber

#F8B334 · rgb(248 179 52)

--amber

screen in the wordmark, links, focus rings and the one primary action.

Primary blue

#3F70B7 · rgb(63 112 183)

--blue

Fill only: selected states, filled controls, chart series. Never text or lines.

Error ember

#E6664D · rgb(230 102 77)

--error

Error level and failure.

Alert copper

#DF7F2A · rgb(223 127 42)

--alert

Alert level and caution. Not brand amber.

Info steel

#6B9BBC · rgb(107 155 188)

--info

Info level and notice. Not primary blue.

Success green

#3FAE6A · rgb(63 174 106)

--success

A genuine success state only.

Two rules to keep

  • Primary blue is a fill, never ink. White text on blue passes at 4.98 : 1. Blue as text, a link, a border or an icon stroke fails on both grounds.
  • Muted text stays on the ground. Inside a card, secondary text uses body text #D3D8E0.
  • Lines are never grey. Draw each line as the body text colour at a low alpha over the ground.
Contrast on the two grounds
ColourOn groundOn surface
Body text #D3D8E08.64 : 16.19 : 1
Bright #FFFFFF12.36 : 18.86 : 1
Muted #9CA3AF4.87 : 13.49 : 1, fails
Brand amber #F8B3346.76 : 14.85 : 1
Primary blue #3F70B72.48 : 1, fails1.78 : 1, fails
Level colours
LevelOn groundOn cards
Error#E6664D#EA7D68
Alert#DF7F2A#E4924A
Info#6B9BBC#81AAC6

05Type

Agave, regular and bold

Typography

screenRIG sets everything in Agave, a monospace face, so the type reads like a tool and commands, paths and identifiers look native. Two weights, regular and bold, are the whole system.

AgaveRegular and bold

Put your screens in the conversation.

Give your agent a screen.

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz 0123456789 #2A3547

Download the font

Rules

  • Self-host the font as WOFF2 with font-display: swap, and never load it from a remote service.
  • Fall back to the local monospace face, so text stays visible if the font fails.
  • Use weights 400 and 700 only, with no negative tracking.
  • Capitals belong to the label voice, and are set with CSS rather than typed.
  • Panels read across a room use a body size of at least 26 px, and nothing renders below 20 px.
Type scale for the site, docs and tools
RoleSize and lineWeightUse
Heading 164 / 72 px, 56 / 64 below 1280 px, 48 / 56 below 1024 pxBoldPage titles. White, with the key phrase in amber.
Heading 232 / 40 pxBoldSection headings in amber on marketing pages.
Body15 / 24 pxRegularEverything else. The body size never changes.
LabelBody size, capitals, tracked +0.08emRegularSection bars, plate heads, table heads and kickers, in muted ink.
Tool text13 px body on a 1.45 line, 11 to 12 px captionsRegularDense tools and debug pages read at desk distance.

06Voice

Direct, capable, concrete

Name and voice

screenRIG sounds direct, capable and concrete. It leads with the result and lets the agent absorb the operational complexity.

Product line

Signage and kiosk infrastructure for AI agents. Digital signage and kiosks carry equal weight, so name both together.

Promise

Put your screens in the conversation. The homepage headline is Give your agent a screen.

Boilerplate

screenRIG is signage and kiosk infrastructure for AI agents. Your agent publishes images, videos, streams, web pages, and applications to screens through the official plugin.

Lead with the outcome

Write Put this dashboard on the lobby display, or Set up this self-service check-in kiosk. Use the verbs pair, put, show, update, publish and verify.

Say what it is

State what screenRIG is and does, in present tense, with no availability caveats. The surface is a CLI-backed agent skill, installed as the official plugin.

Keep claims plain

Use agent-native instead of hype words. The claim is structural: the user is an AI agent. Quote prices exactly as the pricing page states them.

Press, partner and marketplace questions, and requests for a format this kit does not carry, go through the contact page.

Everything in one download

Take the logo pack, then add the icons and the font for the platform you build on.

Download the logosContact us →